Advantages of Loan DSA Agents in India

If you want freedom from a monotonous 9 to 5 job? If you are great at soft skills and sales?

Loan DSA

can open doors of immense opportunities for you. DSA or Direct Selling Agents works as a referral for Banks and NBFCs. They generate and share leads for loans to the lender. Loans could be personal, home, auto, etc.

A certified direct selling agent conducts market analysis to find prospective loan borrowers. They assess the lead and directed to the concerned lender. Concerned Bank or NBFC takes over from there and completes the rest formalities with the borrower.

DSA agent

gets a certain percentage of the loan amount as pay out or commission. More the number of loans, the higher the income. Let us delve deeper into the advantages of the Loan DSA in the following sections.

Advantages of Loan DSA Agents in India

Good Second Income

According to International Labour Organisation, more than 114 million people lost jobs during corona pandemic in 2020.

Millions of people lost their sole source of income and were struggling to pay multiple EMIs. It caused depression and the hunt for a second source of income.

Therefore, the pandemic made it clear that reliance on one source of income is not sufficient. You can register as a Loan DSA agent and start a second income for a safer future.

Minimum Cost

Registration for Direct Selling Agent requires nominal fees. It varies from lender to lender. Therefore, you need to submit the application and make the necessary payment as per the policies of the Bank or the NBFC.

Easy Eligibility Criteria

Eligibility criteria for a DSA agent are flexible and almost any adult person can start working as a direct selling agent. The registration requires an Indian citizen, above 18 years of age, and a basic knowledge of loan products.

Anybody like a homemaker, businessperson, unemployed, employed, etc., can apply for the agent code. The lender verifies candidature and documents, if everything is all right, you will receive an agent code and can start working.

The simplicity and flexibility of the DSA agent application make it desirable for second income and a business opportunity.

Unlimited Income

If you have a flare for sales and excellent soft skills, there is no limit to earning as a DSA agent.

The secret to earning unlimited income is your marketing skills. You should know how to analyse customers’ behaviour, demand, and pitch accordingly.

Thanks to the internet, you can do a lot more to get more qualified leads with higher chances of conversion. More conversion means high commission and income.

You can create business accounts on Facebook and Instagram to post ads about your DSA business. You can contact contacts through WhatsApp. These people are the first row of customers, if you serve them well, they will bring referral customers.

In addition, start a channel on YouTube and start sharing videos on loan products and loan-related information. Use Analytics tools of Google and Facebook for target marketing according to demographic details and customer milestones.

Complement online mediums to generate leads with traditional in-person marketing tactics. Attend social events and expand networking.

These tactics will provide qualified leads and therefore, unlimited income.

Flexibility-Anywhere Anytime

DSA agents do not require an office. They are business correspondents who work with lenders under an agreement. They can work from anywhere and anytime.

DSA agents manage their routines and work as per their schedule. This flexibility of time and place makes the DSA business lucrative and in high demand. Agents easily get leads because of the rapid rise of the loan sector and the rising aspirations of Indians.

Technology has made their work further convenient. Earlier, a DSA agent used to visit every client in person irrespective of sizzling sunny weather or cold evenings. But now, they can simply video call through apps like Zoom, Meet, Duo, etc. They can do multiple meetings in a single day.

With target marketing and analytic tools, they can get qualified leads with a higher probability of conversion.

Training and Upskilling

Banks and NBFCs organise training for DSA agents. Their representatives train them about loan products and features. Lenders also arrange training for upskilling from time to time.

It means you don’t need to spend separately on training and upskilling. Lenders update their DSA agents with the latest changes and products.

Agents can share the changes and new products with their network and keep earning.


Loan DSA can stop and manage their own business without any extra expenditure. They don’t have to maintain inventory, invest in human resources, and other business-related expenses.

You are an authorised agent of a reputed Bank or NBFC. You can grow your network with the brand name and smoothly start your own DSA business, even without any risk of investment loss.

Let’s Wrap

Loan DSA gives an opportunity to disown a life of fulfilling other’s dreams and live your own.
Refer to the advantages of DSA, and apply now at a leading Bank or NBFC for excellent rewards in the future.

Also Read: How do I become a DSA Partner?